SAMPLE REPORT — an independent SiteBeat audit of a public website (not affiliated). Every paid audit looks like this. Run yours free →
Website Health Report
https://stripe.com
Generated 3 July 2026 · 25 pages crawled across 22 sections (sampled from 5,000 in the sitemap) · CMS: Next.js · Scan time: 25s
81/100
Healthy
At a glance
17
Critical
113
Medium
44
Low
Category scores
Each category is scored out of 100 — 80+ healthy, 60–79 needs work, under 60 needs attention. The overall score is a weighted average. SEO grade: B (76/100).
Speed100/100
Healthy · 0 issues
SEO76/100
Needs work · 115 issues
Links100/100
Healthy · 0 issues
Security97/100
Healthy · 1 issue
Mobile100/100
Healthy · 0 issues
Content0/100
Needs attention · 45 issues
AI Readiness63/100
Needs work · 13 issues
AI Readiness · Grade B
How well this site can be read and cited by AI answer engines (ChatGPT, Perplexity, Google AI) — score 63/100. AI crawlers read raw HTML and do not run JavaScript.
👁 This is exactly what AI sees on your homepage
Global GDP running on Stripe: Financial infrastructure to grow your revenue. Accept payments, offer financial services and implement custom revenue models – from your first transaction to your billionth.Financial infrastructure to grow your revenue. Accept payments, offer financial services and implement custom revenue models – from your first transaction to your billionth.Get startedSign up with GoogleFlexible solutions for every business model.Grow your business with a comprehensive set of payments and financial tools – designed to work individually or together.Grow your business with the most comprehensive set of payments and financial tools.Accept and optimise payments globally – online and in personEnable any billing modelPro PlanBilled monthlyTokens€0.01 per 1,000 unitsUsage meterTokens used in the last 30 daysMonetise through agentic commerceCreate a card issuing programmeAccess borderless money movement with stablecoins and cryptoEmbed payments in your platformBuilding the economic infrastructure for AIWatch nowThe backbone of global commerce135+currencies and payment methods supportedUS$1.9tnin payments volume processed in 202599.999%historical uptime for Stripe services200M+active subscriptions managed on Stripe Billing135+currencies and payment methods supportedUS$1.9tnin payments volume processed in 202599.999%historical uptime for Stripe services200M+active subscriptions managed on Stripe BillingPowering businesses of all sizes.Run your business on a reliable pl …
Pulled from your homepage's raw HTML — 1,519 readable words, with no JavaScript and no styling. This is the raw material AI answer engines read and quote from.
Crawler access95/100
Structure61/100
Authority45/100
Structured data42/100
AI crawler access
✓ ChatGPT Search✓ Perplexity✓ Claude✓ Google AI
Fix-it kit — copy & paste
Deterministic fixes generated from this scan.
robots.txt
# Let AI answer engines read and cite your content
User-agent: OAI-SearchBot
Allow: /
User-agent: PerplexityBot
Allow: /
User-agent: Claude-SearchBot
Allow: /
User-agent: Googlebot
Allow: /
# Optional: opt out of AI *training* crawls while staying citable
User-agent: GPTBot
Disallow: /
User-agent: Google-Extended
Disallow: /
User-agent: CCBot
Disallow: /
Sitemap: https://stripe.com/sitemap.xml
llms.txt
# stripe.com
> One-line description of what this site offers.
## Pages
- [Stripe | Financial Infrastructure to Grow Your Revenue](https://stripe.com)
- [LegalStripe logoStripe logo](https://stripe.com/legal)
- [Stripe Services Agreement - General TermsStripe logoStripe logo](https://stripe.com/legal/ssa)
- [Stripe Services Agreement - General TermsStripe logoStripe logo](https://stripe.com/ssa)
- [Stripe Services Agreement - Services TermsStripe logoStripe logo](https://stripe.com/climate/legal)
- [Stripe Services Agreement - Services TermsStripe logoStripe logo](https://stripe.com/connect/legal)
- [Stripe Connected Account AgreementStripe logoStripe logo](https://stripe.com/connect-account/legal)
- [Stripe Atlas Terms of ServiceStripe logoStripe logo](https://stripe.com/atlas/legal)
- [Stripe Consumer Prepaid Card Terms of ServiceStripe logoStripe logo](https://stripe.com/legal/consumer/prepaid-debit-card)
- [LegalStripe logoStripe logo](https://stripe.com/legal/issuing/sutton/payout-card-terms)
- [Stripe logoStripe logo](https://stripe.com/blackbaud/payment-terms)
- [Legal > Attendee Guidelines for Stripe Events > ContentStripe logoStripe logo](https://stripe.com/code-of-conduct)
- [Legal > End Customer Stripe Payments ACH AuthorizationStripe logoStripe logo](https://stripe.com/ach-payments/authorization)
- [Afterpay / Clearpay Payment TermsStripe logoStripe logo](https://stripe.com/afterpay-clearpay/legal)
- [Alipay Terms of ServiceStripe logoStripe logo](https://stripe.com/alipay/legal)
- [American Express (Switzerland)Stripe logoStripe logo](https://stripe.com/amex-ch/legal)
- [Amex Express CheckoutStripe logoStripe logo](https://stripe.com/amex-express-checkout/legal)
- [Stripe Payments UK Limited’s Anti-Modern Slavery StatementStripe logoStripe logo](https://stripe.com/anti-modern-slavery-statement)
- [Apple Pay on the WebStripe logoStripe logo](https://stripe.com/apple-pay/legal)
- [BECS Direct Debit Request Service AgreementStripe logoStripe logo](https://stripe.com/au-becs-dd-service-agreement/legal)
- [Australia BECS Direct Debit Service AgreementStripe logoStripe logo](https://stripe.com/au-becs/legal)
- [BancontactStripe logoStripe logo](https://stripe.com/bancontact/legal)
- [Stripe logoStripe logo](https://stripe.com/bank-verification/legal)
- [Stripe Servicing LicensesStripe logoStripe logo](https://stripe.com/bsi/licenses)
- [Stripe Corporate Card Authorized User Terms Stripe logoStripe logo](https://stripe.com/card/authorized-users)
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "Article",
"headline": "Financial infrastructure to grow your revenue. Accept payments, offer financial services and implement custom revenue models – from your first transaction to your billionth.",
"image": "https://stripe.com/article-image.jpg",
"author": {
"@type": "Person",
"name": "Author Name",
"url": "https://stripe.com/about",
"sameAs": [
"https://www.linkedin.com/in/your-author"
]
},
"datePublished": "YYYY-MM-DD",
"dateModified": "YYYY-MM-DD",
"publisher": {
"@type": "Organization",
"name": "Stripe",
"url": "https://stripe.com",
"logo": {
"@type": "ImageObject",
"url": "https://stripe.com/logo.png"
}
}
}
</script>
FAQ schema
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "A question your visitors ask?",
"acceptedAnswer": {
"@type": "Answer",
"text": "A concise, direct answer — 40 to 80 words works best for AI extraction."
}
}
]
}
</script>
Images without alt text are invisible to screen readers and search engines.
How to fix this
Add descriptive alt attributes to every image. Describe what the image shows in 5-15 words.
9 H1 headings found — should only have 1SEO
https://stripe.com/au-becs/legal
This issue affects your seo score and could be costing you visitors or rankings.
How to fix this
Review the issue details and check your CMS documentation for platform-specific fix steps.
No structured data (schema.org) foundSEO
https://stripe.com/au-becs/legal
Structured data helps Google show rich results like star ratings, prices, and FAQs in search.
How to fix this
Add JSON-LD schema markup inside a <script type="application/ld+json"> tag.
2 images missing alt textContent
https://stripe.com/au-becs/legal
Images without alt text are invisible to screen readers and search engines.
How to fix this
Add descriptive alt attributes to every image. Describe what the image shows in 5-15 words.
9 H1 headings found — should only have 1SEO
https://stripe.com/bancontact/legal
This issue affects your seo score and could be costing you visitors or rankings.
How to fix this
Review the issue details and check your CMS documentation for platform-specific fix steps.
Missing Open Graph tags: og:descriptionSEO
https://stripe.com/bancontact/legal
Open Graph tags control how your page looks when shared on social media. Without them, shared links look bland and get fewer clicks.
How to fix this
Add og:title, og:description, and og:image meta tags inside <head>.
No structured data (schema.org) foundSEO
https://stripe.com/bancontact/legal
Structured data helps Google show rich results like star ratings, prices, and FAQs in search.
How to fix this
Add JSON-LD schema markup inside a <script type="application/ld+json"> tag.
Page has only 141 words — considered thin contentContent
https://stripe.com/bancontact/legal
Pages with fewer than 300 words rarely rank well. Google considers them low-effort.
How to fix this
Expand your content to at least 300 words with useful information, FAQs, or context.
2 images missing alt textContent
https://stripe.com/bancontact/legal
Images without alt text are invisible to screen readers and search engines.
How to fix this
Add descriptive alt attributes to every image. Describe what the image shows in 5-15 words.
10 H1 headings found — should only have 1SEO
https://stripe.com/bank-verification/legal
This issue affects your seo score and could be costing you visitors or rankings.
How to fix this
Review the issue details and check your CMS documentation for platform-specific fix steps.
Heading hierarchy skips from H1 to H3SEO
https://stripe.com/bank-verification/legal
Skipping heading levels confuses screen readers and search engines about your content structure.
How to fix this
Restructure headings to follow H1 > H2 > H3 order without skipping levels.
Missing Open Graph tags: og:title, og:descriptionSEO
https://stripe.com/bank-verification/legal
Open Graph tags control how your page looks when shared on social media. Without them, shared links look bland and get fewer clicks.
How to fix this
Add og:title, og:description, and og:image meta tags inside <head>.
No structured data (schema.org) foundSEO
https://stripe.com/bank-verification/legal
Structured data helps Google show rich results like star ratings, prices, and FAQs in search.
How to fix this
Add JSON-LD schema markup inside a <script type="application/ld+json"> tag.
2 images missing alt textContent
https://stripe.com/bank-verification/legal
Images without alt text are invisible to screen readers and search engines.
How to fix this
Add descriptive alt attributes to every image. Describe what the image shows in 5-15 words.
10 H1 headings found — should only have 1SEO
https://stripe.com/bsi/licenses
This issue affects your seo score and could be costing you visitors or rankings.
How to fix this
Review the issue details and check your CMS documentation for platform-specific fix steps.
Missing Open Graph tags: og:descriptionSEO
https://stripe.com/bsi/licenses
Open Graph tags control how your page looks when shared on social media. Without them, shared links look bland and get fewer clicks.
How to fix this
Add og:title, og:description, and og:image meta tags inside <head>.
No structured data (schema.org) foundSEO
https://stripe.com/bsi/licenses
Structured data helps Google show rich results like star ratings, prices, and FAQs in search.
How to fix this
Add JSON-LD schema markup inside a <script type="application/ld+json"> tag.
Page has only 277 words — considered thin contentContent
https://stripe.com/bsi/licenses
Pages with fewer than 300 words rarely rank well. Google considers them low-effort.
How to fix this
Expand your content to at least 300 words with useful information, FAQs, or context.
2 images missing alt textContent
https://stripe.com/bsi/licenses
Images without alt text are invisible to screen readers and search engines.
How to fix this
Add descriptive alt attributes to every image. Describe what the image shows in 5-15 words.
9 H1 headings found — should only have 1SEO
https://stripe.com/card/authorized-users
This issue affects your seo score and could be costing you visitors or rankings.
How to fix this
Review the issue details and check your CMS documentation for platform-specific fix steps.
Missing Open Graph tags: og:descriptionSEO
https://stripe.com/card/authorized-users
Open Graph tags control how your page looks when shared on social media. Without them, shared links look bland and get fewer clicks.
How to fix this
Add og:title, og:description, and og:image meta tags inside <head>.
No structured data (schema.org) foundSEO
https://stripe.com/card/authorized-users
Structured data helps Google show rich results like star ratings, prices, and FAQs in search.
How to fix this
Add JSON-LD schema markup inside a <script type="application/ld+json"> tag.
2 images missing alt textContent
https://stripe.com/card/authorized-users
Images without alt text are invisible to screen readers and search engines.
How to fix this
Add descriptive alt attributes to every image. Describe what the image shows in 5-15 words.
2 H1 headings — AI engines expect exactly one clear topic headingAI Readiness
https://stripe.com
This issue affects your ai readiness score and could be costing you visitors or rankings.
How to fix this
Review the issue details and check your CMS documentation for platform-specific fix steps.
No clear answer-first opening — lead with a concise 40–80 word summary so AI can lift it as the answerAI Readiness
https://stripe.com
This issue affects your ai readiness score and could be costing you visitors or rankings.
How to fix this
Review the issue details and check your CMS documentation for platform-specific fix steps.
No machine-readable publish/updated date — AI engines strongly favor content with verifiable recencyAI Readiness
https://stripe.com
This issue affects your ai readiness score and could be costing you visitors or rankings.
How to fix this
Review the issue details and check your CMS documentation for platform-specific fix steps.
No author attribution — AI engines weigh author/E-E-A-T signals when choosing what to citeAI Readiness
https://stripe.com
This issue affects your ai readiness score and could be costing you visitors or rankings.
How to fix this
Review the issue details and check your CMS documentation for platform-specific fix steps.
No Article/BlogPosting schema — adds author, dates and publisher that AI engines use to trust and attribute contentAI Readiness
https://stripe.com
This issue affects your ai readiness score and could be costing you visitors or rankings.
How to fix this
Review the issue details and check your CMS documentation for platform-specific fix steps.
No question-style subheadings — AI engines favor headings phrased as the questions users askAI Readiness
https://stripe.com/climate/legal
This issue affects your ai readiness score and could be costing you visitors or rankings.
How to fix this
Review the issue details and check your CMS documentation for platform-specific fix steps.
No outbound citations — content that cites authoritative sources is cited back ~30% more by AI engines (and far more for non-top-ranked pages)AI Readiness
https://stripe.com/legal/ssa
This issue affects your ai readiness score and could be costing you visitors or rankings.
How to fix this
Review the issue details and check your CMS documentation for platform-specific fix steps.
No sitemap.xml found — search engines rely on this to discover your pagesSEO
https://stripe.com/sitemap.xml
A sitemap.xml tells search engines about all your pages so they can index them efficiently.
How to fix this
Create a sitemap.xml at your root domain. Most CMS platforms have a plugin or built-in option for this.